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News Details

Millennials Swap Selfies For Self-Improvement

A new global study "Generation Travel" from Hotels.

com has uncovered the "Intrepid Improver," a new type of millennial traveler shunning sun, sea and all-inclusives for vacations that promise to deliver better versions of themselves.

These self-improvement-seeking travelers make up 75 percent of U.

S.

millennial explorers, who claim they now travel to enrich their mental or physical health, broaden their horizons or learn new skills.

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A new global study "Generation Travel" from Hotels.com has uncovered the "Intrepid Improver," a new type of millennial traveler shunning sun, sea and all-inclusives for vacations that promise to deliver better versions of themselves. These self-improvement-seeking travelers make up of U.S. millennial explorers, who claim they now travel to enrich their mental or physical health, broaden their horizons or learn new skills.

This desire to improve is serious business. Nearly two-thirds would pay more for a holiday that they feel benefits them mentally, physically or emotionally and seven in 10 are willing to fork out up to 50 percent more. Furthermore, a whopping are prepared to give up the internet, makeup or grooming , social media and alcohol in order to reap the rewards of a self-improvement trip.

See ya, Cupid — more 20- to 30-somethings also say they would like to improve mental health , learn a new skill or get fitterthan find love in 2020. Additionally, say that, when returning home from any holiday, they would be more likely to boast about a new understanding of another culture or an enriching experience , than about a vacation romance .For those already partnered up, the study shows that when it comes to travel buddies, bae is best. Intrepid Improvers favor sharing the experience of bettering themselves abroad with a partner , over family , friends or going it alone — and more than one-third are considering a relationship retreat for their next trip.

Young travelers are exploring mindful sexuality retreats and taking their rehydration game to the next level by embracing the healing powers of water, sinking into Onsen therapy , which involves soaking in hot springs or mineral baths to boost blood flow, circulation and metabolism.

Even more nature-inspired activities top the "yes, I'd try that" list, including forest bathing — an activity involving getting up close and personal with, you got it, the forest — and activities that tap into your inner self, like primal scream therapy and crying therapy .

Others also list life-coaching retreats , laughter camps or color therapy as options to finding their better selves.

A further looking to nurture their mental health say they would be open to a monastery stay or shaman-led retreat, or even "champing" (church-camping, ), while of fitness fans would like to attend a surfing camp, flex themselves at a fitness festival or take a mountaineering vacation.

These alternative holidays are also inspiring positive change, with more than one-third (35%) claiming to have overhauled their daily routine after a self-improvement trip. More than eight in 10 (82%) made a career change or started their own business, 44 percent started a new hobby, 39 percent got a new look and more than half (57%) dumped a toxic partner or friend.Josh Belkin, VP of Global Brand from Hotels.com brand commented, "

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